Bricks.sh raises €1.6M for AI admin panels

Bricks.sh raised €1.6M pre-seed to auto-generate admin panels from APIs and databases, cutting internal tooling from months to minutes for ops teams.

Engineering teams often lose an outsized amount of time on internal tooling—especially admin panels used for refunds, subscriptions, user accounts, and other back-office workflows.
These dashboards rarely contribute directly to revenue, yet they can take weeks (or longer) to design, build, test, and then keep updated.

Milan-based Bricks.sh wants to remove that friction by generating and maintaining admin panels automatically with AI—and the startup has now secured fresh capital to accelerate the push.

€1.6M pre-seed + public beta

Bricks.sh has raised €1.6 million in a pre-seed funding round and has also opened a public beta for the product.​
The round was led by Primo Capital, with participation from Octopus First Cheque Fund, Eden Ventures, Vesper Holding, and Vento, along with angel investors.​
Tech.eu also reports that the angel group includes names such as Gianluca Cocco (Qomodo), Filippo Conforti (Commerce Layer), and the founding team behind Smartness.​

The company says the funding will be used to expand the team, refine the core platform, and scale internationally as it targets global developer and operations teams.​

Why founders built it

Bricks.sh’s pitch is rooted in the founders’ own experience repeatedly building internal tools and seeing how much engineering effort gets absorbed by internal-only interfaces.
CEO and co-founder Dario Di Carlo has described spending more than two years building internal tools using Retool, and coming away with the view that the real business value sits in backend logic and permissions—while the bulk of effort often goes into frontend admin UIs that still require constant upkeep.
Co-founder Giuliano Torregrossa, meanwhile, worked as a freelance consultant and kept recreating similar admin tooling across different companies, reinforcing the idea that the problem is widespread and repetitive.

Di Carlo also points to market conversations suggesting that a large majority of companies want to drive the time spent on internal tooling close to zero, which became part of the product’s motivation and positioning.

“Three clicks” admin panels

Bricks.sh says developers can generate a complete admin panel by connecting existing APIs and databases to the platform.​
The company frames the setup as a “three-click” workflow that results in a usable internal tool for both technical and non-technical teams.
A key promise is ongoing maintenance: when schemas or APIs change (for example, new fields, updated tables, or modified endpoints), the admin panel is meant to update automatically to stay in sync.​

The broader idea is to reduce both the initial build time and the long-tail maintenance burden that typically follows internal tool releases.​

Competition, differentiation, and traction

Di Carlo has named Retool as Bricks.sh’s primary competitor, and also points to internal-tool platforms such as Superblocks, Forest Admin, and Budibase.
Bricks.sh argues its approach differs because it uses AI to interpret a company’s data and backend infrastructure, then generates internal tools around real use cases—shifting effort away from manual component wiring and configuration.
The company also says business teams can refine outputs using natural language (without writing code), letting developers focus on the last mile of custom adjustments rather than building the first version from scratch.

On hiring and culture, Di Carlo has said the team is working to improve diversity as it scales, including setting targets for future hiring rounds.
Since launch, the company reports more than 500 sign-ups, with 99.7% of users located outside Italy and about 35% based in the US.
Bricks.sh also links a growth spike to a Supabase integration, claiming that sign-ups tripled within a month after releasing a one-click admin panel option for Supabase users.

Primo Capital’s Niccolò Sanarico said he was drawn to the product’s simplicity and its use of generative AI, and that the founding team’s combination of technical strength and global ambition helped convince the firm to lead the round.