About us

Helping teams choose the right marketing tools.

We’re on a mission to simplify how marketing teams discover, evaluate, and adopt tools — with thoughtful comparisons, honest reviews, and practical resources.

Our mission

At Pluto, we believe choosing the right tools should be simple and transparent. We surface comparisons, verified integrations, and real customer feedback so teams can make faster, more confident decisions.

We obsess over clarity and fairness — publishing honest reviews and real-world examples so you can pick tools that scale with your team.

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The Numbers


Raised
$100M
Companies
15K
Vendors Listed
900+
Integrations
150+

Meet the team

Founded by an all-star team.

Pluto was founded by experienced product and marketing operators who built this site to solve their own tool discovery problems.

Our founders spent years building marketing stacks at fast-growing startups. They grew frustrated by fragmented vendor information and long evaluation cycles — so they built Pluto to make discovery and evaluation faster for everyone.

Today, thousands of teams rely on Pluto to shortlist vendors, compare features, and share recommendations across their organization.

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The team


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    Michael Foster

    Co-Founder / CTO

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    Dries Vincent

    Business Relations

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    Celeste Vandermark

    Front-end Developer

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    Courtney Henry

    Designer

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    Marcus Eldridge

    Director of Product

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    Whitney Francis

    Copywriter

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    Leonard Krasner

    Senior Designer

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    Nolan Sheffield

    Principal Designer

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    Emily Selman

    VP, User Experience

Investors

Funded by industry-leaders.

We’re grateful to be backed by investors who share our vision for a simpler, more transparent tool discovery experience.

Venture Capital


  • Remington Schwartz

    Remington Schwartz is an experienced early-stage investor focused on marketplaces and developer tools. Their operational experience helps founders scale responsibly.

  • Deccel

    Deccel invests in ambitious founders building category-defining products. Their network helps companies find early customers and strategic partners.

Individual investors


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    Kristin Watson

    TechNexus Ventures

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    Emma Dorsey

    Innovate Capital Partners

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    Alicia Bell

    FutureWave Investments

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    Jenny Wilson

    SynergyTech Equity

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    Anna Roberts

    NextGen Horizons

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    Benjamin Russel

    Pioneer Digital Ventures