AI-native CRM that builds itself and does work for you
Lightfield reads your emails, meetings, and calls to build your CRM automatically. No manual data entry — ever. Connect your inbox, upload a spreadsheet or CSV from your old CRM, and everything is recreated in less than five minutes. Ask it anything in plain English: who needs follow-up, what objections keep coming up, how has our ICP shifted — answered from your actual conversations. Then put it to work to draft follow-ups, create board decks, build proposals, and more.
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GMA Community
"When I heard Lightfield's founders shut down a product with 20M users to build this, I knew it had to be pretty special. And, after a couple months of early access I totally understand why they did it. I've never been good at updating my CRM. But having it updated is actually super valuable... it's just the kind of tedious work I either feel too busy to do or just forget. Lightfield is the first CRM I've used where I feel like I'm getting that value without having to do the work myself. It's definitely the first CRM I've actually loved using."
GMA Community
"Every CRM I've tried has the same failure mode: it's only as good as what people remember to put into it, and nobody does consistently.The auto-capture from emails and calendar is the piece that actually solves the behaviour problem rather than just the interface problem. Most CRM redesigns just make it easier to enter data manually. This skips the entry step entirely, which is a different category of solution.Running a SaaS and managing a mix of inbound leads and partnership conversations, so this is directly relevant. The question I'd have is around signal quality: when the AI is reconstructing deal context from email threads, how does it handle relationships that are mostly async and fragmented across months? That's usually where CRM data gets thin and unreliable, regardless of the tool. Congrats on the launch!"
GMA Community
"Great product. Congrats on the launch!"
GMA Community
"The biggest CRM problem I have seen is not the setup — it is that people stop updating it after a few weeks. Zero manual entry sounds like it solves that. But what happens when part of the conversation happens on channels you are not connected to — do you end up with gaps that make the data unreliable?"
GMA Community
"nice one. a crm that actually stays updated on its own sounds way more realistic than asking sales teams to log everything properly forever. the part about asking questions from actual conversations is pretty interesting too.curious, what kind of teams are adopting it fastest right now, smaller sales teams or bigger ones with messy existing crm data?"
GMA Community
"this is a pretty strong pitch honestly. the zero manual data entry part is what stands out most, because keeping crm data updated is where a lot of teams quietly lose consistency. also like that it is not just storing info but actually helping teams do something with it after.curious, when people switch from hubspot, what’s the first thing that usually makes them feel the difference most?"
GMA Community
"This looks like a really useful product. Does it replace tools like HubSpot or Klaviyo? And can it integrate with support tools to help build a CRM list?"
GMA Community
"Hey Product Hunt — I'm Keith, co-founder of Lightfield. Before this, I led Instagram Direct from zero to 500M users and helped build Stories and camera AR. I then co-founded Tome, which launched as #1 on Product Hunt and grew to 20M users.Of all the products I've worked on, Lightfield has the deepest engagement I've ever seen. It’s an AI-native CRM that builds and updates itself from your real conversations — emails, calls, and meetings. No fields to define. No manual data entry, ever. Connect your inbox, upload data from a spreadsheet or your old CRM, and you're up and running in five minutes.One of our early users connected her inbox, typed one prompt — "go through my emails and fill in my opportunities" — and came back to a fully populated pipeline. Stages, contacts, deal context. All built from conversations she'd already had.Most AI CRMs stop there. Lightfield goes further — it stores every interaction as continuous context, not disconnected records, so the AI sees the full story of every relationship. Then it writes and runs code against that complete memory.Ask it anything:"What objections keep coming up across all my calls?" — pattern-matched across every conversation you've ever had"How has our ICP shifted in the last 3 months?" — answered from real deal data, not gut feelThen put it to work:"Draft a re-engagement email for each of my cold prospects" — written with full knowledge of your history together"Build a board-ready pipeline report" — from what's actually happening inside dealWe built this for founders doing their own sales, from our own experience. That's where every company's customer knowledge begins — with the founding team and their first conversations. Lightfield makes sure none of it gets lost. Not when you hire your first rep. Not when you build out a team. Every conversation compounds.As a thank-you to the Product Hunt community — we're offering 3 months free for anyone who signs up with code PH3. We ask for credit card up front at sign-up to keep bot traffic out, so don’t forget to use the code to get free access.Try it at https://lightfield.appOur entire team is on standby to help you get set up. Drop a comment with your first question for the agent — I'll reply to every one.Huge thanks to @chrismessina for hunting us. We're honored to have the #1 Product Hunter behind our launch."
